Setting up local IIS, 403 - Forbidden, full file permissions already

I’m trying to browse my website from my local IIS server. As of now, when I try to run I get a "403 - Forbidden: Access is denied.
" error.

If I run the site with IIS Express on Visual Studio, the site comes up properly.

I don’t have a strong grasp of how to set up an IIS since I’m new to web development, so I appreciate any help.

Using:

  1. Umbraco 7.10.4
  2. IIS Manager
  3. Microsoft SQL Server Management Studio 17
  4. Microsoft Visual Studio 2017

web.config:

  • During fresh installation, I set the database type to SQL (Express) with the database credentials set up as a User

    add name=“umbracoDbDSN” connectionString=“server=[ServerName];database=[DatabaseName];user id=[UserID];password=‘[Password]’” providerName=“System.Data.SqlClient”

IIS Settings:

  • Physical path points to the folder where the web.config and the rest off the installed Umbraco folders and files are
  • I’ve tried connecting as an application user and with my own computer’s administrator login
  • Application Pool is .NET 4.0 with Integrated Pipeline
  • Identity - ApplicationPoolIdentity
  • Bindings to the host name and IP address defined in my System32 host file
  • Anonymous Authentication enabled

Permissions:

  • The designated folder for the Site has full control to Everyone, SYSTEM, my administrator login, [computer]\Administrators, [computer]\IIS_IUSRS, and IIS AppPool[AppPoolName]
  • These permissions are just so I can try and get it to run locally and then narrowing down the permissions

This is a companion discussion topic for the original entry at https://our.umbraco.com/forum/93021-setting-up-local-iis-403-forbidden-full-file-permissions-already